Wednesday, April 2, 2008

The same old thing over and over ugh!

Are you as sick of these emails as I am? The ones that say get this for free! Then once you sign up, they open up another page and go on and on forever and ever until you get to your free item? Another thing, have you ever noticed that all the squeeze pages look alike? They all look like cheap bill boards… I have even gotten to the point, I may like the subject line but when I open them up – and see the same old, same old I close them – I may initially want what the person has to offer – but I am just annoyed. How do you feel? I would love your opinion – I believe in landing and squeeze pages - but what about having something that looks great and flows gently without all the yelling and screaming… A page that doesn't have exaggerated headlines and obnoxious neon colors… With clip art and pixilated pictures… I know that they say if it is not broken don't fix it but please – it is an assault to the senses to have to deal with all the garbage looking squeeze pages and advertising that comes. You can tell these pages have been put together by a squeeze page generator or a cookie cutter formula. I have picked up some great little tools and bargains, but I am sure I have passed up many more that I could have used due to the obnoxious nature of the pages… It may be because I am extremely right brained and the way something looks makes a big difference – and I know we all put different priorities in place but if you have a great product – with a great look… It is a winning combination, even on a squeeze page!! Comments please! Any questions or comments Email Me!


  1. I too am predominantly right brained so I am against normal looking sales pages. I happen to like graphics and white space.

    The headline does make a world of difference though. Grabbing attention in 2 to 3 seconds means better conversions.

    What makes me go into "no buy" mode is an overly long sales page.

    I would rather be shown than told and that's why I love videos.

    Making the Complicated Simple!

  2. Hi Pamela... like you, I get so tired of many squeeze pages... I just want the bottom line of things and when I spend lots of seconds scrolling down endlessly... I usually give up.

    In a way, I'm pleased my HTML skills are fairly limited -- it means my sales pages are kind of to the point fairly quickly.

    And thank you for helping me sort out the HTML query I had last week!



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