This morning I was going through my Google Alerts and found an article on how to make the most of “Article Marketing”.
Tip number 1:
When writing an article for a blog or other venue don’t just write on the topic but “pick an aspect of the topic, state an opinion and back it up with details on why you believe the way you do.”
When providing an opinion, you will then spark a discussion – and people, especially on the social sites – love that. I would suggest you make sure it is an educated opinion – but then again if you just want to get some attention you could play the devils advocate – it just depends on what your goals are.
Tip number 2:
Encourage your readers to respond to your article.
We have all seen the comments section on the bottom of a blog post. This helps your reader become engaged in the conversation - most of the time it is important to let your readers make comments – however sometimes comments can take away from your article – (I prefer to moderate my comments simply so that a “knuckle head” doesn’t get on and us profanity or some such stuff) – another way to encourage participation is through a survey.
A survey not only encourages your readers to become engaged in the topic but it is also a great way for you to know who your visitors really are and what is important to them – WOW talk about a win - win.
In my list of some of the most unique and fun business sites I do mention some websites that provide customers with a service that can build surveys for little or nothing.
The one I chose to use for this article – is http://surveymonkey.com this website allows you to have a free subscription or a paid one.
I simply made my survey – created the link – now I am counting on you to look at it and fill it out – answer my questions so I know what you think of this article – and what else you would like to know.
To your success in 2009
Pamela Jacob - Artista Design