Today it is more crucial than ever to use all mediums to
gain search engine optimization and exposure. As time passes by visuals are
just as important as articles and videos are on fire. Blogs should be a
foundation for everything else like a show case or vehicle.
What you need for optimum exposure.
A Social Media Marketing Plan
Not all social media sites are good for all businesses; you would go crazy trying to harness everything. However, when you know the goal of your business, you can build a strategy that will allow you to connect with customers and network with some amazing people.
A Blog
I started long ago when blogs were first introduced, but I can tell you that it has given me a voice and I have shown from my articles, I an expert in my field. I have attracted clients from as far as Australia. Don’t underestimate the power of a blog.
Images
Images are huge draws and can really help you get followers to your business social media sites. I find that images with quotes are especially popular. Remember when you name your images to use keywords that will help with your SEO.
Images are huge draws and can really help you get followers to your business social media sites. I find that images with quotes are especially popular. Remember when you name your images to use keywords that will help with your SEO.
Videos
If you are on the Internet at all, you know that videos are gaining in popularity. There are so many ways to make videos and places to put them. YouTube being the most popular, but if you Google you will find many more. One of the newest video sites has been started by Twitter it is called Periscope. How it works is that you can record your video, and it will be live online for 24 hours then it is gone. You have a choice of saving it once it is gone so you can re-post it to a video directory.
SlideShare
This is a really neat social media site – and it is largely professionals so if you are a business to business company you want to take advantage of this awesome visual medium.
Newsletter – Email (Get Response)
Newsletters and emails are really important – it helps to have an auto responder, and once that is in place it is much easier to keep connected to people that are interested in what you have to offer. It does take some time to set up a campaign, but it is well worth it. I use " Get Response" for email blasts and setting up campaigns when people sign up for free information.
Podcasts
To success beyond measure and friendships that last a lifetime…
Pamela Jacob Artista Design
8 Crucial Steps to Social Media Dominance (Free) + Bonus
Follow me on: Twitter, Facebook, Pinterest, Google+
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