Thursday, August 2, 2012

Blogging More Tips and Tricks


By now you know how I feel about blogs - why not give your business credibility and show them you are an expert. What better way to market your business?

I posted this article in 2010 but I think it bares repeating especially for those of you who are just starting out.

Below I give  more in-depth details on how to have an awesome blog!

A blog also helps your website get better positioning on search engines. Search Engines love blogs – the fresh content that is placed in the pages will cause the search engines to pay attention, and it will allow you to gain more exposure for you website. Every business knows the best kind of traffic is targeted visitors – that is exactly what you will get from people who visit your blog.

A blog can be as easy or difficult as you want it to be, you can host your own blog or access a free one from Wordpress or Blogger. For a monthly fee you can also use services like Typepad.com The biggest fear I find business owners have is, first they are intimidated by writing articles, second, and they don’t feel they have the time. So how do you overcome these fears?

Find resources that make it easy for you to post appropriate articles to your blog. One of the most obvious ways is to hire someone to write original articles – a good writer can always do research, as well as get information from you about what you want to convey. If you prefer to have you name on the article posted, hire a ghost writer (someone who doesn’t take credit for the article) you will own the exclusive rights to the writing, it will  cost you more to do this.

If you just don’t have the budget to hire someone, no problem that is why free article sites are so popular. You would be amazed at the quality of some of these articles – the only catch is you must publish the resource box at the end of the article. These resource boxes usually have the name of the writer and a link back to a website or an affiliate page. Because of this you want to find writers that are not in direct competition with you but complement your business, this make it a win-win situation and will not effect your business in any negative way.

Please remember to check out the links in the resource box of the articles you choose – this is just double insurance that it leads to a page you feel good about.

The “cream de la cream” of article marketing resources’ (in my opinion) is called Ezine Articles – You can also Google your niche market (article resources), and it will come up with article sites that are directed towards your business.
Another great way to get content driven articles is by having guest blogger's. A lot of businesses love the free marketing that the resource box will provide them when you use one of their articles.


Top 9 Article Resource Sites
1. Ezine Articles
2. Article Alley
3. Go Articles
4. Article Dash board
5. Search Warp
6. Buzzle
7. Article Base
8. Article City
9. Idea Marketers


The best way to manage your time is by accessing some of these article websites – finding articles you want to use, copying and pasting the article in a word doc – to save time and stay organized you may want to set out a block of time to collect eight articles or more.

Then twice a week put an article up. Make sure and comment on the article you are posting. In addition, people love to read short blogs with links to information they care about, simply add your comment, and a link to the site or article you are referencing. Another great way to create a blog article is commenting on things that are in the news that pertain to you business – then linking back to the resource.

If you are worried about setting up a blog – and having an attractive interface, contact your web designer, they should be able to set it up with all the bells and whistles you need.

Please feel free to contact me if you need help, f I will set up your blog and make sure you have the elements needed to market your blog and reference your website. I will also teach you how to simply and efficiently add articles and pictures. I know the internet can be overwhelming, but remember step by step you will gain the knowledge and the systems you need to be in command of your online success!

To Exciting Opportunities & Endless Possibilities!

Pamela Jacob – Artista Design

Providing Creative Solutions & Amazing Results

Wednesday, July 25, 2012

Finding Material for Your Blog

Since my last article, I have had a lot of people say “but where do I get the material for a blog”? That is what this article is about finding relevant information for your articles…

I am going to give you some hope – and some tools to help you with your blogging.


In the beginning when blogs were starting to catch fire – I felt the same way as you do, I just could not bring myself to take the time or put the effort into setting a blog up or writing articles day after day. However, I must tell you when I decided to do it – I jumped in full force – and boy, am I glad I did. With-in 6 months of starting my blog, I started to hear from people all over the USA and even from some other countries – after that I was a believer...

As people read my articles, they came to realize I was not another business trying to con them. I was not just out for the money – I was an expert in my field, and I was a genuine, authentic entrepreneur.

I do walk the walk and talk the talk, and I am not afraid to tell the truth when I hit a rough spot, I will share my experience – knowing it will help you avoid those pitfalls. If I don’t know the answer to a question, I will tell you so - then I will find the answer. My reads and clients can count on me to guide them and put them on the right track. I believe we all have radar that will signal us when we have found someone with credibility issues – some people chose to ignore this warning. Sometimes we don't have enough information to know what a person or business is about – well when you blog about what you know – and show your stuff your readers will be able to see that you are the real deal…


How do you come up with an article? Or a blog post?


  • Find the latest news in your industry and write about it.

  • Actually, post a portion of an article you think would be valuable to you’re readers. Tell them what you think of this article – post the first paragraph and the link back to the original article.

  • Write about what people should know about your industry and/or service and don't be afraid of giving out too much information.

  • Think about all the things you have heard from past clients, what were their worries or objections? Write about them – overcome their fears or objections using information.

  • You can start posting articles from experts on all kinds of subjects –that pertain to your particular industry. As long as you post their resource box on the bottom of the article you post - you can get these articles for free. There are tons of websites that supply free articles but in my opinion, Ezine Articles is the crème – de la –crème.

  • Invite an expert to write an article for your blog and in exchange, you can promote their goods or services.
Want a great tip? When writing your own articles make sure you create them in a text editor (like word) and save them in a folder. You can re-purposes these articles and use them for many things. Articles are  great marketing tools.


The two major reasons for doing this?

  1. I can save this article to be refurbished once I have written it - I will place the document in my article file –, and I can use it to post to article marketing places, websites, newsletters or Squidoo – Hubpages, etc., don't ever let a good article go to waste - save it!

  2. To edit them - I will write the article – edit it – spell check. I will usually write an article, come back the next day and read it, most of the time, I will reword a thing or two.
You will not believe it but these days I have several blogs –, and I blog for one of my clients. This gives me a total of about eight blogs I am posting to. Some of the blogs I work with are nothing but the latest in news on one topic or another.

I usually take a few mornings out of my week to – write articles and find great articles to post on my blogs (or my clients blogs).

These days’ blogs are so much more sophisticated than they were a few years ago. Most blogs have a way to schedule when you want your article to go out – helping with those times when you just cannot seem to post because you are too busy.


Rember, If you need help designing and setting up your blog with plugins that will help you promote your business, let me know that is one of my specialties.

To Exciting Opportunities & Endless Possibilities! 


Pamela Jacob – Artista Design
801-910-4825

Wednesday, July 18, 2012

You Still Don't Have a Blog?

It seems on a regular basis I run into things to talk about on my blog. I recall a time when I though how can I possibly blog – I barley have enough time in the day to do work for my clients and get them on the fast track.

Well think again! I am now realizing that a blog really is an enjoyable way to get to connect with your clientele – to help those that possibly have lost their way and just need a little swift kick in the pants (only kidding)!.

Part of what makes my job so enjoyable is gladly sharing what I have learned through all my years in this business and seeing it makes such a big difference to others. So this is a perfect venue for me!! And it should be for all of you who are serious about customer services and assisting with whatever is needed in your particular field.

So for those of you who tell me “I just can’t blog I don't have the time” strongly consider again - what better marketing tool is there?

I will bet you dollars to donuts that you will find that little extra time (when possibly a thought pops into your head, or a frustration takes hold) that you will post it on your blog, feeling great about it because you realize you are helping so many others…

Blogs are so much more common now than they use to be, still there are many people that are afraid to start one. Don’t be, it is so beneficial – I have gotten contacted from Australia, England to name a few and it is all because of my blog.


I am now offering WordPress Blog Development and Design – contact me if interested!


To Exciting Opportunities & Endless Possibilities! 

Pamela Jacob – Artista Design

801-910-4825